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alternative investments

February 1, 2002

In the first of a series of three articles Katharine Pulvermacher discusses why including a small proportion of gold in a family business owner’s portfolio can increase the weight of higher-return, riskier assets – while maintaining a constant level of risk

"It'll never happen to me" is not an effective approach to risk management. Family businesses are vulnerable to events such as changes in ownership, family affairs and commercial issues. While nothing can provide absolute protection against all eventualities, much can be done to manage the risk associated with the investment of family wealth. Protecting the family's assets against potential financial trauma is the responsibility of the family office. However, family members whose funds are being managed can benefit from understanding the methods used to safeguard their wealth.

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